Design
- Figma + Design tokens
- Editorial art direction
- Visual identity + brand systems
- Typography + grids
About me
Between pixels, peaks and horizons.
Curious by nature, creative by instinct, I love building ideas as much as setting off to explore the world.
Between the buzz of Paris and the softness of the South, I have a taste for contrasts. Mountains on foot, roads by bike, the Mediterranean by boat… Always looking for new horizons.
Passionate about sport, travel and chess, I love challenges, good encounters and the road less travelled.
A developer in life, an explorer at heart. I believe in good ideas, boundless curiosity and the art of enjoying the journey as much as the destination.
-
Paris, no rush -
Roads by bike -
Court by the sea -
The Med by boat -
Striped parasols -
The soft South -
Heading out -
Wind in the grass
Background
I started in a digital agency, where I watched too many projects ship broken because three teams (brand, dev, SEO) passed files around without ever talking. In 2018, I decided to do all three myself. Not to be a generalist — to remove the friction points between disciplines.
Since then, I work solo with a single goal: your brand should be found, understood, and preferred. Form (design), mechanics (code), and visibility (SEO) are three faces of the same problem. I handle them together because separating them costs the client more than it costs me.
I work with growing SMBs, technical B2B brands, and founders who take image seriously. I don't take « cosmetic redesign » jobs without rethinking SEO structure. I have never used a Webflow template and I don't plan to start.
Stack
Four crafts,
aligned tools.
Code
- Astro, React, TypeScript
- Tailwind CSS v4
- GSAP + ScrollTrigger
- Headless CMS (Sanity, Storyblok)
- Vercel, Cloudflare
SEO
- Search Console + Ahrefs
- Technical audit + Core Web Vitals
- Schema.org + AI search readiness
- Content cluster + on-page
- GA4 + server-side tracking
- ChatGPT Ads + conversion tracking
Apps & AI
- Claude / OpenAI APIs (LLM, RAG)
- Next.js, React, Node
- Supabase / PostgreSQL
- n8n, Make, Zapier
- iOS / Android mobile apps
Process
Five steps,
zero surprises.
- 01
Audit
One week to understand your market, your current site, your SEO signals and your real target. No quote without this step.
- 02
Strategy
Written brief: positioning, page hierarchy, target keywords, KPIs at 3/6/12 months. You sign off before a single line is drawn.
- 03
Design
High-fidelity Figma mockups. Fast Loom iterations. No low-fi wireframes that delay the decision.
- 04
Build
Astro + React, performance-first. Lighthouse ≥ 95, WCAG AA accessibility. All code is yours on delivery.
- 05
Ship & measure
Go live, Search Console wired, tracking validated. 30 days of follow-up included. Continuous optimisation optional (monthly retainer).
What I won't do
Six lines
I won't cross.
- 01 Recycled Webflow templates sold as bespoke.
- 02 Black-hat SEO, link farms, content scraping.
- 03 « Redesigns » without a prior audit.
- 04 Bloated sites that load in 4 seconds.
- 05 Fixed quotes without a written brief.
- 06 Long-term retainers without a trial phase.
Last sheet · Contact